Hero Suedtirol Dolomites

THE 2022 BMW HERO SÜDTIROL DOLOMITES VISITS EUROBIKE: SHOWCASING A WORLDWIDE PASSION

The most important fair of international cycling, featuring the presence of the top stakeholders of the industry, invited the BMW HERO Südtirol Dolomites to present its first 2022 results. The talk at EUROBIKE focussed on the event’s communication strategy, proving how the event was truly international – both in terms of registered cyclists but also due to its TV coverage. Indeed, the race was broadcast in 40 countries across 5 continents.

Cliente

Hero Suedtirol Dolomites

Data

29 Luglio 2022