DINAMO Travel Cycling Camp

Client: DINAMO
Date: 14th – 16th october 2022

The zero edition of DINAMO Travel, a road cycling experience to experience it like a pro. The journalists present for three days of training and time to share experiences received an entire set of top equipment (a bike, clothing, a helmet, sunglasses and shoes) and were able to ride with Ivan Basso and the Eolo-Kometa athletes, followed closely by the team technicians. They were also able to try the entire range of the DINAMO supplements and were invited to participate in some meetings dedicated to the brand and nutrition.

PROJECT

DINAMO Travel Cycling Camp

PRODUCT

DINAMO Travel and DINAMO Supplements

DISCIPLINE

TYPE OF EVENT

WHERE

Jesolo – Italy

TARGET

B2B

COUNTRIES INCLUDED

Italy

PARTNER

KASK&KOO, SIDI, AURUM, GOBIK

PEOPLE INCLUDED

  • Staff: 10
  • Journalists: 8
  • Guests: Ivan Basso, Team Eolo-Kometa, Valentina Rocchetti from Kask and nutritionist Alessandro Bonetti.

FOLLOW UP

Best clipping, social visibility

NUMBERS

KPI with infographics

Photogallery

Press review

CONDIVIDI QUESTO PROGETTO