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Everything related to media relationships, both traditional printed content and TV, to the web and the entire digital world. We organize communication strategies based on business objectives: media kits, press conferences, tailored trips, text and content production. And then there’s the monitoring, because analyzing the results is just as important.
Partnerships with major publishers often become a strategic element in brand development, especially when the target markets are the vertical segments of outdoor sports. That’s why we have a dedicated team for planning advertising spaces that understands the needs of the publishing industry along with the dynamics of companies and sporting events.
It all began when Carlo Brena, the founder of the company, decided to give his life a new direction by dedicating himself to communication in the fields he belonged to. After years spent wearing bib numbers in cross-country skiing and triathlon races, Gran Fondo and marathons, he decided to start writing about his experiences in the competitions. This content was enriched with thousands of photographs taken around the world, being among the first to use digital images. The transition from journalist to “communication professional” was quick: after his initial roles as a press officer, “Carlo Brena” soon became a public relations agency in the world of endurance sports. Add to all this content enriched by thousands of photographs taken all over the world, among the first to use digital images. The step from journalist to “communications man” was short: after the first assignments as press officer, “Carlo Brena” soon transformed into a public relations agency in the world of endurance sports.
COMeta PRess srl
Via Quinto Alpini 4
24124, Bergamo – Italy
P.IVA 02891050169
Via Quinto Alpini 4
24124, Bergamo – Italy
SOCIAL MEDIA
We optimize and increase the audience on the most important social channels through a precise content strategy that combines emotional messages with rational elements. Endurance sports have their own unique slang that comes across powerfully on social media platforms: that’s why you need to know how to cycle, run, swim, or ski to be able to create an awesome post!