1° and 2° stage of Giro d’Italia Women 2025

Client: PROMOEVENTI SPORT
Date: June – July 2025

Organisation and promotion of the 1st and 2nd stages of the Giro d’Italia Women 2025 in Bergamo.

LDL managed the press releases, invitations to side events, the press conference, the inauguration of the sculpture dedicated to Felice Gimondi, and the hospitality area for the stages. The side events were organised in the month leading up to the event:

  • Theatre show “Alfonsina Strada”.
  • Women Social Ride.
  • Women Photo Contest “SCATTO ROSA”.

LDL also created content for the brochure, the Giro d’Italia Women website, the Anita and the presentation slides for the press conference, as well as an interview with Bergamo-based DT Giovanni Fidanza and the Bergamo cyclists at the start.

PROJECT

1° and 2° stage of Giro d’Italia Women 2025

DISCIPLINE

  • Cycling

TARGET

B2C

COUNTRIES INCLUDED

Province of Bergamo – Italy

PARTNER

RCS Sport and Events, ChorusLife

PEOPLE INCLUDED

Based on the event

FOLLOW UP

Best clipping

Photogallery

Press review

CONDIVIDI QUESTO PROGETTO