Client: Speedo Italy
Date: 23rd November 2017
An event at the Virgin Active pool in Milan for a one-hour SUP Yoga class with instructor Denise Della Giacoma, where journalists tested the swimsuits SPEEDO from the H2O Active collection.
A super workout: the board is unstable, so the exercise requires strength, balance, and concentration. Practically double the usual: double the muscle work, double the focus, double the balance.
By “listening” to the board, you can understand how to distribute your body weight most effectively.
PROJECT
Speedo H20Active SUP Yoga
PRODUCT
H2O Active
TYPE OF EVENT
WHERE
Milan, Italy – Virgin Active Milan
TARGET
B2C
COUNTRIES INCLUDED
Italy
PARTNER
Virgin Active
Samsung
PEOPLE INCLUDED
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