Speedo H20Active SUP Yoga

Client: Speedo Italy
Date: 23rd November 2017

An event at the Virgin Active pool in Milan for a one-hour SUP Yoga class with instructor Denise Della Giacoma, where journalists tested the swimsuits SPEEDO from the H2O Active collection.
A super workout: the board is unstable, so the exercise requires strength, balance, and concentration. Practically double the usual: double the muscle work, double the focus, double the balance.
By “listening” to the board, you can understand how to distribute your body weight most effectively.

PROJECT

Speedo H20Active SUP Yoga

PRODUCT

H2O Active

DISCIPLINE

TYPE OF EVENT

WHERE

Milan, Italy – Virgin Active Milan

TARGET

B2C

COUNTRIES INCLUDED

Italy

PARTNER

Virgin Active
Samsung

PEOPLE INCLUDED

  • Staff: 3
  • Journalists: 12
  • Guests: 2

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