Client: BLUBRAKE
Date: 22 – 23 October 2019
A visit to the company headquarters to experience first-hand a new technology. Journalists from Italy, the UK and Germany visited the BluBrake headquarters, the company that developed and patented the first and only ABS system for light electric vehicles (the Anti-lock Braking System). Guest were able to test the BluBrake ABS system for the first time and it’s the only product in the world that is totally integrated into the chassis. The guests could see for themselves the safety on the road offered by the device. The system is extremely versatile and can be configured on any type of e-bike from city bikes to trekking bikes, mountain bikes and e-cargo bikes.
PROJECT
BLUBRAKE EXPERIENCE
PRODUCT
ABS BLUBRAKE
DISCIPLINE
TYPE OF EVENT
WHERE
Milano – Italia
TARGET
B2B/B2C
COUNTRIES INCLUDED
Italia, Regno Unito, Germania
PARTNER
Crescent, Bulls, Polartec
PEOPLE INCLUDED
FOLLOW UP
Best clippings
NUMBERS
All journalists have published articles in all the various ways possible: printed, on the web and also with videos on youtube channels and on newsfeeds on social networks.
COMeta PRess srl
Via Quinto Alpini 4
24124, Bergamo – Italy
P.IVA 02891050169
Via Quinto Alpini 4
24124, Bergamo – Italy