How can an exhibition be organized in the midst of the Covid restrictions? Simple, the event needs to go online. The annual B2B meeting dedicated to the world of mountains has been renamed a “One Day Digital Edition”. The day was divided into three distinct focuses (Ski Rental Summit, Skimo Summit and Probike Summit), in order to explore all topics relating to the running of a resort, ski hire shops, companies and retailers. In total, 20 experts were involved, 150 innovative products were presented and a 1000 retailers and hire shops throughout the whole if Italy were involved. The participants were actively present with the possibility for direct involvement and scrutiny throughout the day.