Client: SANTINI
Date: 9th April 2026
To launch the new Aero Race jersey, developed exclusively by Santini in collaboration with Polartec and featuring the innovative Polartec® Power Dry™ Recycled Carbon technology, an exclusive press event was held at Polartec’s headquarters in Milan.
Industry journalists and influencers attended the event to preview the technical features of the new jersey, the result of a combination of advanced textile research, aerodynamic design, and a strong commitment to sustainability.
Following the presentation, guests had the opportunity to test the new kit during a ride along Milan’s Navigli canals, experiencing the product’s performance firsthand. The event concluded with a networking session.
PRODUCT
AERO RACE
DISCIPLINE
TYPE OF EVENT
TARGET
B2B
WHERE
Milan
COUNTRIES INCLUDED
Italy
PARTNER
Polartec
COUNTRIES INCLUDED
Italy
PEOPLE INCLUDED